Elective Subjects - Group B1
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Code |
Module |
Credits |
Duration |
Pre-requisite |
ARTS0101
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Aesthetic Appreciation
This subject leads students to appreciate the beauty of traditional and modern art forms such as architecture, paintings, sculptures, music, dramas, films and animations etc., using reasonable and objective criticism to comment their multiplicity, historical styles, form and structures. Learning and appreciate various motives of art and design, and its aesthetics for betterment of mankind.
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3
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45 hrs
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--- |
ARTS0102
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Stories of Famous Paintings
Painting as a form of art has a long history of development, either in the western and eastern cultures, or different areas of the world will have their own histories and paths for creation, thus produced many deep expressions and works of art. A good painting can transcend the spirit of the time, also reflect the aesthetic and the insight of an artist. Through different topics and narrations, this subject will get deep into the understanding behind the works of the artists and retrieve the profound meaning in art.
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3
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45 hrs
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--- |
ARTS0103
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Arts and Films
Cinema as a form of art, including many components such as music, art and many kinds of expressions, and popular dramatic contents; therefore cinema is a well-recognised form of art and entertainment. This subject will use different themes to introduce cinema as an art form, and will also discuss the subject, artistic elements and quality such as documentary of famous artists.
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3
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45 hrs
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--- |
ARTS0104
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Introduction to Arts
This course is a study of the origins, characteristics, essentialities, aesthetics and functions of various art forms. Arts from different cultures, including forms, expressions, appreciations, implementations, inter-exchanges, and effects on human being are the centre of study.
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3
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45 hrs
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--- |
ARTS0105
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Appreciation of Stage Music
Stage music including theatre music, folk/ethnic opera, opera, musical, film music, etc. will be the centre of study. Topics including, but not limited to, the relationship between music and drama, music and lyric/libretto, music and dramatic development, music and acting, various orchestration and instrumental ensembles related to stage performance are the centre of discussion.
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3
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45 hrs
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--- |
BUSS0101
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Entrepreneur and Innovation
This subject aims to teach the operation concept and business models for innovation and entrepreneurship. First to introduce the business for design industry, from creative service to manufacturing then marketing, each step is with different procedures and considerations. This subject will explain incubating resources, makers, accelerators and different business models and operations for creative industry, with these knowledge students will learn how to start a business with their own design and creative ideas.
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3
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45 hrs
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--- |
Elective Subjects - Group A
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Code |
Module |
Credits |
Duration |
Pre-requisite |
DSCC0101
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Cultural Creativity and Design
This subject is to introduce the theory and development of the cultural creative industry and a wide range of variety of products related to it. Utilising visual communication design to create products for different kinds of cultural creative industry, and produce an effective promotional scheme.
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3
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45 hrs
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--- |
DSCC0102
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Living Space With Cultural Creativity
This subject will lead students to understand different cases of utilising Cultural Creativity to develop markets, understanding the chain of productivity and policy in areas such as cultural creative group activity, cultural tourism, festival and creative community. For the practical aspect, this subject will teach students to explore local possibility and generate a series of product related to spatial and living, including products, handcrafts, interior display, spatial design or even multimedia, and let design becomes the most valuable development.
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3
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45 hrs
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--- |
DSCC0103
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Marketing and Advertising Design
This subject mainly teaches advertising and marketing theory and creative design skills. Through understanding branding and advertising strategy to develop suitable creative plan and application for different communication media, including graphic design, outdoors advertising, film and internets applications, and using these media for marketing and promotional needs.
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3
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45 hrs
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--- |
DSCC0104
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Event and Exhibition Design
This subject will teach spatial display design knowledge and skills, including spatial understanding and creativity, from two-dimensional to three-dimensional schemes, complete design procedures and production considerations such as materials applied. Furthermore, this subject appreciates the integrated usages of graphic design, interactive and audio-visual facility and to fully understand the exhibition design business and its role for the industry.
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3
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45 hrs
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--- |
DSCC0105
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Visual Communication Design
This subject trains visual communication design theory and skills, developing concepts with thinking and aesthetics, methodology and information applied for practical usages, such as graphics symbols, types, and materials, by combining different considerations to create holistic design solution.
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3
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45 hrs
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--- |
Elective Subjects - Group B
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Code |
Module |
Credits |
Duration |
Pre-requisite |
DSTC0101
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Interaction Design
This subject will introduce the history and development of interaction design and the importance of its role in modern design. Students will learn different interactive applications and to understand its impact to the contemporary world. Through the analysis and learning of different interactive techniques, students develop interaction design concepts and create prototypes with corresponding technology.
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3
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45 hrs
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--- |
DSTC0102
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VIdeo Production
This subject will introduce and analyse case studies of video imaging and study the methods of media presentations. Through teaching basic software and procedures, students learn the process and the creative methods of the video production, preparing the pre-production and post-productions such as editing and colour management, shaping the student’s abilities of skills, creativity, communication and team work spirits, and eventually to produce a new dimension of video works.
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3
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45 hrs
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--- |
DSTC0103
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Motion Graphics
This subject introduces the usages of motion graphics in communication media. Analysing 2D graphics, learning the principles and the skills of different patterns of animated graphics. Focusing on practice, procedures, applications and related software with full exercise to stimulate student’s creativity to learn constructing 2D graphics into motion graphics.
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3
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45 hrs
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--- |
DSTC0104
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Advanced Technology Application
This subject is to focus the popular technology and concept used in the design market, teaching will be conducted in an interactive atmosphere in order to help students to utilise the technology for the future. The process will start from ideation to project development and planning, and finally to the integrated technological application. It will let students understand how to nurture the creative ideas with the support of innovative technology.
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3
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45 hrs
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--- |
DSTC0105
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Animation Design
This subject mainly teaches animation art, learning from animation case studies and character styling to produce main focus and skills for character making. Study in different camera angles, narratives and related software, students will explore the techniques of storytelling and the uses of type, sound, images, camera language and variations of perspective to create effective and meaningful story.
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3
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45 hrs
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--- |
Elective Subjects - Group C
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Code |
Module |
Credits |
Duration |
Pre-requisite |
DSCN0101
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Sustainable Design
The regulations and standard of sustainability will be introduced. Students will learn the full meaning of sustainable design and international practice, through green foundations, technology, sustainable material and applications. Also, students will learn to deal with environment issues with sustainable concept during a design process and give concern to natural environment and city surrounding.
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3
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45 hrs
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--- |
DSCN0102
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Community Design
This subject will teach the principles and development of community design, using the research to do field study of the community, then to explore and assess the possibility of applying community design by active experiment. This subject is a cross disciplined group study and activity. Its purpose is to promote new thinking and innovation for caring the community and the humanity of the society.
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3
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45 hrs
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--- |
DSCN0103
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User Experience Design
This subject will focus on user experience design and its applications by using design ethnography as research method, and to promote new value and experience for a design domain. By setting up personas, flow chart, and conceptual video to form a design prototype and validate the value of its design process. It cultivates the students’ ability in research and innovative thinking.
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3
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45 hrs
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--- |
DSCN0104
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Experimental Design
This subject will use art, media and experiment to set new perspectives for design. It will lead students to do research and experiment, and through that it will prove the predetermined value and purpose by using different media to validate and reconsider the possibilities behind. It develops students’ critical thinking and the determination of finding new experience and applications in design.
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3
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45 hrs
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--- |
DSCN0105
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Environmental and Visual Design
This subject combines spatial and visual design theory and explores the possibilities of spatial design and visual communication. Utilising the spatial environment as the focus and create thematic innovative concept of design, and let visual design present three dimensional effect. Project will emphasize spatial perspective and the relationship with information display. The study will use experimental process through graphic presentation and model making to create a whole new dynamic design with new possibility, aesthetics and functionality.
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3
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45 hrs
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--- |
* | The total hours of this subject including 10 hours of face-to-face teaching, with the remaining hours devoted to the students completing the graduation project. |
Students are required to take the subjects from the elective group A, B, C in the second and third academic years to obtain 24 credits, of which 15 credits must be from the same elective group. | |